Qualitative Research Methods

- Explain the principles of qualitative research - Justify methodology and methods - Critique qualitative research studies within the field of international business - Design a qualitative research study within the field of international business - Communicate research to a wider audience/readership

Lectures, workshops, presentation of research articles and group projects. Lectures present and discuss different designs for qualitative research projects. Learners participate in discussions with each other and teachers/facilitators. Workshops give students the opportunity to explore and try out different methods for collecting data.