TS300717
Applied Maritime Strategy
Autumn
Ålesund
Norwegian
About this course
Content
- Vision, business idea, and value choices
- Situation analysis
- External analysis
- Strategic path decisions
- Practical examples
Learning outcomes
Learning outcomes - Knowledge:
- Explain the conceptual framework for strategy.
- Document in-depth knowledge within the subject area strategy.
- Use scientific methodology and working methods for the development of written reports.
- Independently update knowledge in the field, both through literature searches, contact. with the maritime industry, company representations, and by auditing own practice.
Learning Outcome - Skills:
- Describe in detail strategy as a necessary management tool.
- Give examples of practical strategy work in the maritime industry.
- Conduct written and oral presentations of the subject topics.
- Contribute actively in the design of strategies.
Learning outcomes - General competence:
- Insight regarding the connection between strategy and budgeting.
- Competence to actively participate in professional discussions and have the ability to share their knowledge and experiences with others and contribute to the development of good practice within the subject area.
- Ability to convey professional information both in writing and orally.
Teaching methods
Lecture, group work, self-study, discussion internally in the group and with corporate strategists.
The lectures will include company presentations where strategists give an introduction to their company's strategy and its role in this.
Mandatory assignments:
The students must attend to 80% of classes.